Back to home

AB 723 Compliance Guide

California Real Estate Photo Disclosure Law

Effective: January 1, 2026

California Assembly Bill 723 requires disclosure when real estate listing photos have been digitally altered. PropertyAI is designed to help you stay compliant while enhancing your photos professionally.

AB 723 Compliant
Enhance, Don't Fake
Full Transparency

What is AB 723?

Assembly Bill 723, effective January 1, 2026, requires real estate professionals in California to disclose when listing photos have been digitally altered or enhanced using AI or other editing tools.

  • Applies to all residential real estate listings in California
  • Requires disclosure of 'materially altered' images
  • Covers AI-generated, AI-enhanced, and digitally manipulated photos
  • Non-compliance can result in fines and professional sanctions

What Counts as 'Materially Altered'?

Requires Disclosure

  • Sky replacement (changing weather/clouds)
  • Object removal (removing cars, trash, furniture)
  • Virtual staging (adding furniture digitally)
  • Significant color/lighting changes
  • Multi-angle generation (AI-created views)

Generally No Disclosure Needed

  • Basic exposure/brightness adjustments
  • Minor color correction
  • Cropping and straightening
  • Lens distortion correction
  • Standard HDR photography techniques

How PropertyAI Helps You Stay Compliant

Compliance Export

One-click download of side-by-side comparison (original + enhanced) for your records and MLS disclosure.

AB 723 Ready Badge

Every enhanced image is marked as AI-processed, making it easy to track which photos need disclosure.

Original Preservation

We never overwrite your originals. You always have access to the unaltered source image.

Ethical Enhancement

Our tools enhance reality—better lighting, cleaner scenes—without creating fake representations of properties.

Compliance Checklist

Penalties for Non-Compliance

Failure to comply with AB 723 may result in:

  • Fines up to $2,500 per violation
  • Professional license sanctions
  • Civil liability for misrepresentation
  • MLS suspension or expulsion
  • Reputational damage

Our Position: Enhance, Don't Fake

At PropertyAI, we believe in ethical photo enhancement. Our tools are designed to show properties at their best—with great lighting, clear skies, and clean presentations—without misrepresenting the actual property.

We enhance reality— better lighting, cleaner scenes, professional quality

We don't create fakes— no adding pools, extensions, or features that don't exist

We support transparency— built-in tools for easy compliance and disclosure

Ready to enhance photos compliantly?

This page is for informational purposes only and does not constitute legal advice. Consult with a qualified attorney for specific legal guidance.

© 2026 PropertyAI. All rights reserved.